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The First Question is the Most Important

The first question in a training class is the most important question of the day.  It doesn’t matter what the question is.  More importantly, how the trainer responds to the question will set the tone for the entire class – whether that is one hour or several days.  Having participants feel comfortable asking the “dumb …

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How to Market Yourself as a Freelancer

As a freelance corporate trainer, I am always looking for help marketing my company, myself, my brand.  This great article in the TD magazine boils it down to 4 “simple” steps: *understand your brand, *position your brand, *think about your clients and *execute your brand strategy.  It evens includes a quick exercise for you to …

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